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  #31  
Old 01-16-2020, 02:35 PM
Shuksan Shuksan is offline
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Originally Posted by Acoustic Wolf View Post
I'd say Martin's marketing is just as if not more gushy: http://onemanz.com/guitar/reviews/ac...martin/sc-13e/
One thing I give Martin credit for though, is that the promotional material I've read for that new model does not make over the top claims that the new design or any aspect of it is some earth shaking advance in guitar design and performance that makes previous guitars effectively obsolete.
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  #32  
Old 01-16-2020, 11:20 PM
lar lar is offline
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Originally Posted by Drak View Post
The builders who Rely on Marketing...
Will Always produce something 'different'...

Then later on rationalize, justify, and invent why 'the thing' is an 'awesome' thing.
When really, all it was was a different thing.
To drive sales. Not for advancement, for sales.
There is a big difference, and a very important one.

Then the marketing division gets ahold of it.
After the 'different' (not awesome, just different) thing has been created.
Then all the sudden there is 'irrefutable evidence' why the 'new thing' is an Awesome thing.
When in reality, all it is is a Different Thing.
But they Want you to Believe the awesome came First, but it did not, the awesome is always fabricated after the fact.
Different comes first, everything follows that.

That's It. Different. That's what drives sales.
Different is Exiting, and Exitement drives Sales, Period.
The rest can all be made up, fabricated, and then backed up at a later date.

When you understand the reality of sales and how it works...
This kind of thing all comes off as just a silly game.
And the people who jump on the bandwagon are just as clueless as the day is long.
But they get duped into believing.
The strategy Totally (usually) works.
And so they will keep doing it, over and over.
Something Different.
That's all that really matters.
Not innovative, that part is made up and fabricated to suit the story.
But different. That's what drives sales.
And it works. Time and time again it works on the public.
Excellent lyrics for a new chord progression I just came up with last week. Could go viral. It still needs a title though. "Stop trying to fool me Blues"?

"a sound hole in a location frequently covered by the players hands"

Jerzy, think of it as a new way of muting, different from finger or palm muting. Wow!

It should have a hinged door covering it, actuated by a bar on the top like an electric guitar. Gee-Wiz wouldn't that be something!!!! I'd buy two.
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  #33  
Old 01-17-2020, 12:05 AM
Shuksan Shuksan is offline
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Originally Posted by lar View Post
It should have a hinged door covering it, actuated by a bar on the top like an electric guitar. Gee-Wiz wouldn't that be something!!!! I'd buy two.
Well, that's some bona fide innovation right there! Better hop on that patent application right away!
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  #34  
Old 01-17-2020, 06:47 AM
RockerDuck RockerDuck is offline
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I would've loved to buy a Taylor without the sound hole, instead of all the rubber sound hole plugs everyone has bought to perform with.
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