For those who haven't heard, Emerald has officially announced the upcoming release of their archtop on Facebook.
LINK
For those on Facebook, you can help them name it.
I do not have a Facebook account but my suggestion would be "Artemis", the Greek goddess of the hunt, often depicted as an archer.
And as a critical note, I would have preferred modern shaped soundholes that follow the contours of the guitar instead of those classic F holes.