Quote:
Originally Posted by Akousticplyr
"At launch, the Sheeran by Lowden range features eight individual models across two small body sizes familiar from the Lowden range, the ‘S’ and the ‘W’ series. Ed Sheeran plays both player friendly sizes which are ready and responsive at home, on stage, and on the road.
George Lowden designed the guitars for the player, for uncompromising tone and playability with a careful choice of woods to ensure innate natural beauty. An ‘almost bare’ finish enhances this."
Where would forum members get such a crazy idea?
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This is just a clever piece of copywriting, it only actually says that Ed Sheeran plays small guitars and that George has designed them.
A large part of their appeal seems to be that they are made in Northern Ireland, the implication being that they will be made by the Lowden craftsmen. Living in Ireland and having run a small business here, I just don't see how this is possible given the proposed price points.
They could certainly be made in China for these prices but then they would lose their "pedigree" so to speak.
I will be very interested to see how they turn out.