Promoting it as "being able to run over it with a 4-Runner" or "use it as a golf club," is one way of doing things.
While I think more CF is a good thing, I don't understand why the use of wood anywhere in the guitar? Or, 4 bolts to remove the neck?
There are other carbon fiber options near that price range that are well-proven: Emerald X7, Journey OF660, RainSong CH-OM (OK, a bit more of a stretch price-wise on that last one).