I am actually quite naive re marketing. I continue to be of the opinion that marketing is much of what is wrong with the world, and that if I simply build a "better" product the world will beat a path to my door. I say "better" because my better may not be your better, but as a contemporary person I would think it often is. This guitar is the absolute best I can do at the peak of a long career. For someone who values character, craftsmanship, and performance over bling, bells, and whistles, this guitar will be hard to beat.
Not "mahogany" but actual Honduras Mahogany:
