Quote:
Originally Posted by Doubleneck
I don't disagree to me they are a bargain for what they are. If you look at other CF instruments like violins, cellos, they are more than twice the cost of CF guitars.
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Look up some of my posts from the past regarding CA and you'll see that I was told they lost money on ever Cargo they ever sold. IMO even the new, higher prices for the Cargo and the OX are too low. One of the problems is perception, some folks think that wood should cost more than CF and many more think a small guitar should be priced lower than the full size version. Both theories or nonsense of course but some builder find it hard to ignore these misguided opinions which is why we had $750 Cargos, and still have $600 Emeralds factory direct. When Ashvin and I were discussing the possibility of a Rainsong Parlor, the second most difficult job I had after convincing him to build the thing, was to assure him that folks would be willing to pay the same for a Parlor as they would for a Shorty.
So what would it take for CF guitars to become more mainstream? Marketing.